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106 W. 4th St Suite 406
Santa Ana, CA 92701
600 Chestnut St Suite 1046
Philadelphia, PA 1910
Event marketing of inaugural holiday light festival
Agency|51 put Dana Point in a whole new light during the holiday festival — Illuminocean. The objective was to celebrate the community, and own a special time of the year, with a distinction that the other coastal communities did not offer. Illuminocean was a mile-long holiday village of light displays, features and walk-through illuminated attractions. The event offered 40 straight nights for locals and new visitors to visit Dana Point, experience the harbor, and enjoy special events from late November to early January.
Client: Dana Point