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CareCredit

“Beautiful choices” campaign launches cosmetic use of healthcare credit card.

Complete production of casting, wardrobe, styling, photography and creative execution.

CareCredit is a healthcare credit card that delivers purchase convenience for dental, vision, hearing and more. The more was the opportunity to create awareness of an often-overlooked usage of the card — cosmetic procedures. Many faces of beauty were showcased in a dramatic way on numerous tactics, with the message that cardholders have beautiful choices in their hand with their CareCredit credit card.